Do You Even Want to Be Rich, Bro?
It’s not just about getting rich — it’s about believing it could be easier.
It always starts the same way.
You’re watching a video about lofi beats or breadmaking,
and suddenly someone’s smiling through a ring light, promising they’re making $5K a month, passively.
No experience needed.
No complicated steps.
Just follow along.
Hi. I’m no-one.
I wasn’t looking for a side hustle.
I was just trying to find a song to cook spaghetti to.
The Illusion of Easy
There’s something almost magical about how simple they make it seem.
Sign up here.
Post some digital templates, spin up a faceless YouTube channel, or sell a few AI-made notebooks.
Wake up richer.
It feels less like a job and more like being handed a cheat code.
And part of you wants to believe it’s real,
that somewhere out there lives a version of life where a little extra money shows up every month, steady and effortless —
more breathing room, more mornings without worry, fewer nights spent doing math over groceries.
You know better.
But that doesn't stop you from pausing the video, just for a second.
The Slow Fade of Promises
Sometimes the people offering these dreams sound just a little too good to be true.
Other times, they look like they just stepped out of an energy drink ad — jittery, polished, a little too excited to be real.
And once in a while... they look a little like you.
Raw.
Hopeful.
Blinking at the screen like it might blink back.
And maybe that’s why it’s so tempting to follow along for a while.
It’s not that you believe every claim — it’s just nice to imagine it could be true.
Until, inevitably, they stop posting and start selling something else.
And soon enough, there’s another video pitching a different method with the same old promises.
Meanwhile, in the Background
Away from filming tutorials, the messy work begins.
People are making things the hard way, without shortcuts.
Saving scraps of money.
Fumbling through small wins and even faster losses, wondering which ones might stick.
Building businesses that don't fit into 60-second videos.
It’s not flashy.
It’s not easy to package into a “before and after” post.
It’s just happening.
Without fanfare. Without viral marketing plans.
Maybe that’s why the fantasy keeps winning.
The real work rarely fits into a headline, a screenshot, or a viral clip.
The Part Nobody Films
Some hopes linger even when we already know the ending,
like the hope that somewhere, tucked into a forgotten bookmark folder, there’s still a shortcut waiting to save us.
This post exists because it’s easy to forget that most things worth having—
money, freedom, even a good idea—
aren’t found through sudden answers or borrowed scripts.
They’re pieced together quietly, across a hundred small choices that never make it into the story.
So: do you even want to be rich, bro?
Or do you just want to believe it could be easier than it is?
Either way, you're still reaching for something real.